“From Bland to Brand” – Building a Winning Employer Brand

“From Bland to Brand” – Building a Winning Employer Brand
24 September 2025
10:00 AM - 11:00 AM
Zoom
0.00 MMK for member 20000.00 MMK for non-member

CCI France Myanmar is excited to invite you to an insightful webinar titled “From Bland to Brand” – Building a Winning Employer Brand led by the esteemed Ms. Catherine Chai.

As the founder of Broc Consulting, an acclaimed brand strategist, and the author of the influential book "From Bland to Brand," Catherine will guide you beyond theory and into actionable strategy.

This isn't just another HR talk. This is a deep dive into the core of your organization, empowering you to uncover and articulate your unique value.


 

What You Will Learn In this session, we will explore:

✅ Defining what makes your company unique

✅ Crafting a compelling Employee Value Proposition 

✅ Building a magnetic workplace culture that attracts and retains talent

✅ Practical tools to assess and strengthen your employer brand


 

Join us and walk away with practical takeaways you can use the very next day.